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How to Hide Price on Shopify and Increase Conversion

How-to-Hide-Price-on-Shopify-and-Increase-Conversion
Are you hoping to create a more exclusive and exciting shopping experience for your customers? Hiding product prices from guest users on Shopify might be just the solution you need, as only the members can see the detailed menu and prices. Making your store private by hiding prices can encourage guest users to sign up, and it can also give your online store a premium outlook that can boost conversions. So, how do you do it? There are a few ways, and I can help you figure out the best one for your store. Let’s talk about it in detail.

Hide Price on Shopify

Shopify Hide Price App developed by Addify serves as a powerful tool to hide price on Shopify for guest users and protect your business. As we go deep into the article, we will discuss the importance of hiding product prices from guest users and how you can implement this app into your store with reference to the Shopify Hide Price by Addify.

How to Hide Price on Shopify for Guest Users: Step-by-Step Guide

Here’s a step-by-step guide on how to hide prices on Shopify using the Shopify Hide Price App by Addify.

Step 1: Install a Shopify Hide Price App

The first step is getting the right app that helps you control price and button visibility. Here’s how to do it:

  • Log in to your Shopify admin.
  • Go to the Shopify App Store and search for an app called “Shopify Hide Price“.
  • From the app listing page, click “Install” and follow the on-screen prompts to authorize the app.
  • Once installed, you’ll find it listed in the “Apps” section of your Shopify admin. From here, you can start using it.
Step 2: Setup and Configure the App

Once the app is installed, the next step is to configure it based on your needs:

  • From the Shopify admin, click on the app to access its settings.
  • You’ll typically see two main options – “Settings” and “Rules.” Use these to control how prices and the add-to-cart button appear across your store.
  • Adjust whether prices or the “Add to Cart” button will be hidden for specific users, products, or collections. This gives you complete control over what different visitors see.
Step 3: Adjust the “Add-to-Cart” Button and Text Color

You don’t want to just hide the button, you may also want to adjust its appearance for consistency. Here’s how to modify the visual elements:

  • Find the option to change the appearance of the “Add-to-Cart” button.
  • You can adjust the button’s text font size.
  • Set the text color and button color to align with your store’s theme.
Step 4: Create Rules to Hide Prices and Add-to-Cart Buttons

Now comes the key step: defining when and where prices and the “Add-to-Cart” button are hidden. The app’s rule creation system makes this easy:

  • Create a new rule: Go to the “Rules” section and click “Add New Rule.”
  • Set up rule details: Give the rule a title, set its priority, and choose its status (active or inactive).
  • Select the audience: Choose to hide prices and buttons for guest users, logged-in users, or specific customer groups.
  • Apply to products or collections: Decide which products, collections, or even user roles should have the prices and buttons hidden.
  • Custom text and links: If you’d like, you can add custom text in place of the prices and buttons. You can also redirect users to a different page when they click on the placeholder.

Once you’ve created rules, they’ll be listed in a simple log where you can view, edit, or apply bulk actions as needed.

Importance of Hiding Prices for Shopify Users

Below is an expanded look at the key benefits of the Hide Product Price Shopify app, with examples of how they can be applied to your store.

  • Protecting Pricing Strategies

    If you plan to openly display your prices in the store, your business competitors can easily match or undercut your product prices, which can deeply impact your sales. Hiding prices from guest users can help you maintain a competitive benefit over others and you will be in control of who gets to see your product prices in store.

    This can be easily explained with the help of an example. Imagine you are running a boutique clothing store with premium fashion designs. By hiding prices from regular visitors and making them login to your store to view product prices, you can protect your store pricing strategy from your competitors in the market. This can keep your business strategies more discreet.

  • Targeting Specific Customer Segments

    Shopify Hide Price on Specific Products gives you the flexibility to limit your offers to specific customer segments. This way, you can display prices to serious buyers and can also encourage guest users to create an account to unlock product prices on the Shopify store. For instance, wholesale suppliers using the Shopify store to sell products can hide prices for guest users and only display them to registered users who qualify to purchase products in bulk.

  • Enhancing Exclusivity

    Hiding product prices on your Shopify store creates a sense of exclusivity, which can, in turn, make customers feel like they are part of an elite shopping group. As your customers feel valued, they are more likely to engage and make a purchase. Take, for example, a luxurious cosmetic brand that uses the Shopify hide price on collection page feature to hide prices on its exclusive collection and encourages users to sign up for an account to see product prices. This is a great tactic that can lead to higher conversion rates.

Key Takeaways

By using the Shopify Hide Price feature, you can:

  • Protect your pricing strategies from competitors.
  • Incentivize account creation and repeat business.
  • Foster a sense of exclusivity that appeals to premium shoppers.

Boost conversions using the Shopify Hide Price App today!