Managing an online business is not always a walk in the park. In today’s fast-paced world, many online businesses are suffering due to the failure to invest in the right managerial tools.
With a shift in your approach to matters efficiency and customer satisfaction, you should start to see a positive outcome in no time. Better yet, finding the right tools to manage your projects, staff, and documents can help save a great deal of valuable time and resources.
But it’s not always as easy as it may sound because there are so many online business solutions out there and finding the most suitable solution for your business can be an overwhelming undertaking.
To help narrow down your search, here are five kinds of software you may want to look into when starting your online business over a WordPress site.
1. Project Management Software
Now, even with the latest WordPress themes for your site, project management software can be the ideal tool to manage much more than your projects. When running an online business, there are so many internal business costs that can be cut by investing in the right cloud-based task management software.
This is especially useful when you have different teams spread through different locations. With the right project management software, you’ll be able to harness the right information and in addition to this, allow your teams to work collaboratively.
This will boost your business operations, enhance productivity, and streamline other crucial areas of your business. Other benefits of project management software include:
- Project prioritization
- Real-time overview of your projects
- Improves your planning processes
- Integrating other business operations into the sales cycle
2. Sales Funnel Software
Sales funnel software is a type of tool that does exactly as the term suggests… channeling potential customers towards your business. And in turn, you’ll be surprised to note that these are the type of clients who’ll stick around because the funnel has vetted them, qualified them, and in addition to this, provided them with the necessary information they require to transact with you.
In his detailed review on what is Funnel Flix?, Hustle Life’s Jeremy Harrison says that it Funnel Flix is like the Netflix of the business and entrepreneurship world.
Thanks to the massive database of business training videos and other features, you’ll come to learn that sales funnel software is the right type of tool you want to utilize in your online business to strategically boost conversions when it comes to clients visiting your WordPress site for the first time.
But it pays when investing in the right sales funnel software because as it turns out, there are hundreds if not thousands of the same packages but they are not equal. Even if you find nothing suitable, you can pay the cost of hiring a software developer and get unique software for you.
3. Social Media Management Software Solutions
For various reasons, WordPress is ideal for small businesses. But today, if you’re interested in running a successful online venture, you want to try out all the available resources you can get, especially the ones that help bring your services closer to the masses.
Everyone is in one, two, or more social media platforms available. And what better way than to market your online business where people frequent the most?
Over time, social media platforms have evolved, gaining millions of potential customers that you can fish from depending on the type of goods and services you have to offer. Without a strong social media presence, it may seem like an uphill task kick-starting your marketing campaigns. If you have existing accounts on either of these platforms, then utilizing social media management software will boost your online presence.
One thing to note is that such tools are optimized to ensure that your product and service updates are provided in a timely manner, and most importantly when traffic and audience activity are at a peak.
They also include metrics that provide you with real-time information on how you’re performing. While at it, you can also take advantage of social media paid ads. They’ll ensure that you get the much-deserved attention to see your online business grow.
4. Cloud-Based Office Software
When running an online store, it’s most likely that you’ll need to utilize documentation tools. Some of these include Zoho Office, Google Docs, Sheets, Slides, and Apache OpenOffice, to mention but a few. These tools make it easier to store and manage your business documents and content. This is not to forget the high degree of safety and easy retrieval from any part of the globe.
5. CRM Software
CRM, also known as customer relationship management software helps your team the most crucial aspects of customer touchpoints.
Remember, your clients form the backbone of your business. While most CRM software tools are complex in nature, they’ll help maximize the value of audience conversions and help to improve customer retention.
It’s a thin line to tread when your perception is only limited to utilizing old-school tools. You ought to take advantage of the modern online business solutions if you want to see your online venture take roots.
Most importantly, it’s all about ensuring that your online business operations are running smoothly in your presence or while on the go! Utilizing some of the above few tools can help improve revenues generated through your WP business site by a significant margin.